Task

I got the opportunity to work on some exciting content, to celebrate the launch of some new Dragons Consumer Products, from Playmobil and Spin Master. I worked on 2 sets of creative briefs that helped bring these magnificent creatures to life;
• Working with Drone Racing Champions, X Blades, I created some Fast-paced video edits of the toys flying throughout locations across Europe. This included the Cliffs of Dover, St Petersberg, as well iconic areas of France and Germany.
• I worked alongside producers to art direct and edit a series of action shots that brought the toys to life, using a combination of on-set photography and post-production methods.

Results

• Drone Edits shared across DreamWorks, Universal, Smyth Toys and Playmobil’s social channels, accumulating 42k+ views.

• Bespoke 360 Facebook and YouTube videos created for each territory featured in the Dragon’s tour.

• Worked with producers to art direct and edit the action shots, bringing the Dragon toys to life.

• Final creative was packaged, ready to be localised by other territories, including France and Germany.